Especially for retailers of seasonal fashion goods, buying markets are the most exciting, nerve wracking, and exhausting times of the year. They are also the most critical for continued success. Decisions made in a few long days affect the life blood of the merchant. Balancing emotions with strategies in the “buy” is the secret. The […]
Improving Bankcard Security with Point to Point Encryption
Security, especially for Bankcard Processing, is a high concern for every retailer – whether they know it or not. For technology companies, it is a constant battle to stay one step ahead of the hackers and thieves. One of the largest security holes have been the interception of network traffic using tools like packet sniffers, […]
Emailing Customer Sales Receipts
Emailing is rapidly becoming the preferred method to contact many customers with harried lives that seldom check snail mail and pay their bills or do personal financial work when time permits (or insomnia dictates). The ability to email receipts to customers is a great service offering and an opportunity to add a personal touch to […]
On the Wings of Goodyear.
The most recent act of stupidity by Lindsay Lohan is the alleged hit and run of a pedestrian. In an immediate response, Goodyear, the tire company based nearby in Akron, wrote a letter to Lindsay offering to provide a private jet to a paparazzi free test track where she can hone her driving skills! The […]
Don’t sugar coat it.
This is the first installment of a series of posts that I hope everyone finds helpful. I am a bit fearful of posting this as my intention is not to disparage retailers and retailing, but to help us learn from our mistakes. I encourage others to share their stories as long as they are respectful […]
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